This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from sparkyflair.com (the “Site”).
What Information Does Sparky Flair Collect?
From Your Device
When you visit the Site, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse the Site, we collect information about the web pages or products you view, what websites or search terms referred you to the Site, and how you interact with the Site. This is referred to as “Device Information.”
We collect Device Information using the following technologies:
- “Cookies”: Data files placed on your device or computer that often include an anonymous unique identifier. For more information about cookies, and how to disable them, visit http://www.allaboutcookies.org.
- “Log Files”: Track actions occurring on the Site, and collect data such as IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web Beacons,” “Tags,” and “Pixels”: Electronic files used to record information about how you browse the Site.
From You
We collect personal information when you:
- Make a purchase
- Create an account
- Subscribe to our newsletter
- Participate in promotions, surveys, or product reviews
- Contact our customer service team
The personal information we collect may include your name, email address, billing and shipping addresses, phone number, payment information (such as credit/debit card details), and any other information you voluntarily provide.
How Do We Use Your Personal Information?
We use the information we collect to:
- Process and fulfill your orders, including payment information, shipping, and order confirmations.
- Communicate with you about your orders, promotions, and updates related to Sparky Flair.
- Screen orders for potential risk or fraud.
- Improve and optimize the Site, such as by analyzing user behavior to enhance our customer experience and marketing strategies.
- Provide personalized advertising and recommendations based on your browsing and purchase history.
Sharing Your Personal Information
We share your personal information with third-party service providers to help us use your information as described above. Examples include:
- E-commerce platform: We use Shopify (or a similar platform) to power our online store.
- Analytics tools: We use Google Analytics to understand how our customers interact with the Site. Learn more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/.
- Advertising partners: To deliver tailored advertisements, we share information with advertising networks.
We may also share your personal information to comply with legal obligations, respond to lawful requests, or protect our rights.
Sparky Flair will never sell or rent your personally identifiable information to third parties.
Behavioral Advertising
We use your personal information to provide targeted advertisements or marketing communications that we believe may interest you. For more information about targeted advertising, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
To opt out of targeted advertising:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Digital Advertising Alliance: http://optout.aboutads.info/
Do Not Track
Please note that we do not alter our Site’s data collection and usage practices when we see a Do Not Track signal from your browser.
Your Rights
European Residents
If you are a European resident, you have the right to:
- Access the personal information we hold about you.
- Request correction, updating, or deletion of your personal information.
Additionally, if you are a European resident, we process your information to fulfill contracts we might have with you or pursue our legitimate business interests. Please note your information may be transferred outside of Europe, including to Canada and the United States.
California Residents
If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):
- Request to Know: You may request information about the personal data we collect, use, disclose, or sell.
- Request to Delete: You can request that we delete the personal data we hold about you.
- Request to Opt-Out of Sale: You may request that we do not sell your personal information. However, Sparky Flair does not sell personal information.
To exercise these rights, contact us at support@sparkyflair.com. When submitting a request, we may verify your identity using account details or previous order information.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy unless otherwise required by law. For example, we will maintain your order information for our records unless you request its deletion.
Children’s Privacy
Protecting children’s privacy is important to us. The Site is not intended for individuals under 13 years of age, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us immediately at support@sparkyflair.com so we can remove it.
Changes
We may update this Privacy Policy to reflect changes to our practices or for operational, legal, or regulatory reasons. Please check this page regularly for updates.
Contact Us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at support@sparkyflair.com.
Thank you for trusting Sparky Flair with your personal information!